Upper River Valley Rotary Clubs launch second issue after inaugural success
The business guide initially launched last year by the Rotary Clubs of Florenceville, Perth-Andover, and Woodstock is back and will feature 180 businesses from Perth-Andover to Nackawic.
“We had very good reception to last year’s publication,” shared Carol Brennan, project coordinator.
“We distributed the magazine through the River Valley Sun and made sure it was placed in high-traffic areas such as hotels, gas stations, and libraries.”
The magazine is organized into categories and features a wide range of businesses.
“It’s not just all stores,” explained Brennan, who said the directory features a variety of retail and non-retail services.
The publication includes the logo, website links, contact information for included companies, and photographs of the business’s staff and owners.
“We wanted to share the faces of the people that make the business happen,” said Brennan. This year, the magazine will also feature updates on active Rotary projects. A digital version of the directory is also offered, including live links offering direct business access.
Brennan said the inspiration for the project was born out of a “desire to promote the [Western Valley] area,” noting that it is a “beautiful place to live, play, and shop.”
There was also a strong urge to encourage local shopping.
“This way, you know who you’re supporting when you go to these businesses,” said Brennan.
The newest edition will be distributed next week. A fun contest offered by Woodstock’s Pure Country radio station will also accompany the magazine’s release. Starting Tuesday, Sept. 12, Brennan explained that there will be a daily trivia question for which the answers can be found in the directory.
The winners will receive free Bingo tickets, giving them a chance to win cash. The River Valley Sun will include the second-annual Western Valley Faces of Business in its September paper, distributing the free directory from Nackawic to Perth-Andover.
